Customer Management: Growth, Value and Loyalty
EGEA Spa - Bocconi University Press
Digital Loyalty: Leveraging Touchpoints, Big Data, and AI to Boost Shopper Trust
Connected Signature Experience: A Strategic Framework for Customer and Employee Engagement at...
The Regenerative Society: A New Paradigm of Progress
Green Don't Sell: Why Sustainability Alone Fails: The Real Rules of Marketing
Marketing Research: Methods and Techniques for Strategic Decisions
Green or Greed: No Prosperity Without Respect for Nature
Visual Psycology: The Method That Combines Psychology and Imagery to Transform People Organisations
Evaluating Infrastructure Investment: From Financial Viability to Social Welfare
Delivering the Dream: Cultural Relevance, Product Desirability, Customer Engagement: Strategies and Execution...
the Super Enterprise: Leading AI Revolution Through People and Organizations
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