Effortless hold for natural style: a lightweight, water-based shaping cream that adds texture and creates flexible hold for a range of styles. Flexible, medium hold keeps your style in place all day while keeping hair soft and natural, not stiff or waxy. Lightweight formula: adds shape and definition without weighing hair down. The clean matte finish makes hair look natural and healthy, not dry or flat. The soft, smooth formula spreads evenly for quick application. Reworkable (no water required). The signature scent of sweet cream soda. WORKS BEST FOR THESE HAIR TYPES: Fine to Medium Density Hair. Natural and casual groom look Works best for these looks: Frizz-free definition for wavy + naturally curly hair. Versatile flexible hold for casual styles. Important ingredients: kaolin soil. Waxes naturally derived from Brazilian palm leaves and charcoal provide a naturally textured finish. Locks in moisture and provides shine and shine while taming frizz.
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