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Cool & Cinematic Effect:Softens high lights and adds a light cool shade to create a clean, ethereal, cinematic atmosphere in portraits, night scenes and videos. Maintains Image Quality: Made of high quality optical glass, it helps to diffuse light without obviously compromising sharpness and resolution, for a natural and balanced visual effect. Ideal for Portraits and Atmospheric Shots: Helps soften the texture of the skin and make the transition of light more pleasant, ideal for portrait, street photography, backlight, warm interiors and mood shooting. Durable Multilayer Nano Coating: Multi-layer nanometer coating helps repel water, dust and stains, facilitates cleaning and improves filter strength in daily use. CNC frame with non-slip design: CNC machined precision frame ensures a stable and secure fixation. Non-slip design makes mounting and disassembling the filter convenient and fast. K&F CONCEPT is the world's No.1 brand in terms of lens filter online sales volume among camera-accessory-focused brands. (K&F CONCEPT is the world's #1 photo accessories brand for online sales of lens filters) Source: Euromonitor, 2024 date.