Eating the Big Fish: How Challenger Brands Can Compete Against Brand Leaders

Name: Eating the Big Fish: How Challenger Brands Can Compete Against Brand Leaders
Brand: Wiley
SKU: 480d490de5b3443aba2e1256068fad75

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Amazon Pages: 368, Edition: 2, Hardcover, Wiley

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€ 26.17

Description (1)

Pages: 368, Edition: 2, Hardcover, Wiley

Brand	Wiley
EAN	9780470238271

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